A wine shop designed for enjoying wine
Amalia is a wine shop in Buenos Aires that set out to be unique: quality and an experience built around enjoying wine. We designed its identity, photographed its products and built its online store.
The challenge
Amalia didn't want to be just another wine shop. The idea was to offer something unique, with quality wines and service that lets every customer enjoy the experience, from choosing a bottle to opening it.
To do that, it needed a brand with character that conveyed that care, and an online store that carried the same experience beyond the shop.
What we did
We created a logo with an ornamental A and a handwritten commercial lettering, with several combinations to use depending on the piece. The palette is built around golds, greys, black and burgundy. We also designed the business cards and social media pieces, such as the one for the first anniversary.
We photographed and retouched more than 70 products, on a clean background with a shadow, so the whole catalog looks consistent.
We built the online store with categories for red, white, rosé, sparkling wines and spirits, a brands section, a blog and direct contact through WhatsApp.
- Brand identity
- Logo
- Website
- Online store
- Business cards
- Social media posts
Want something like this for your brand?
Own a wine shop or a store and want a brand that lives up to it? Get in touch.